The all-in-one platform for QR loyalty, invoice rewards, supply chain visibility, gift fulfillment, anti-counterfeit protection, and consumer engagement. Trusted by leading brands across India.
Six powerful products working together to transform your channel engagement
QR-based loyalty platform. Unique codes on every product for instant retailer rewards.
Invoice-based loyalty with AI-powered OCR. No packaging changes needed.
Complete supply chain visibility. Track products from factory to consumer.
End-to-end gift fulfillment. 5000+ products delivered to 17K+ PIN codes.
AI anti-counterfeit technology. Verify authenticity without tags.
Consumer engagement with gamification. Spin wheels, scratch cards, instant wins.
<200ms response time. Sub-second processing for millions of transactions daily.
256-bit encryption, SOC 2 compliant, zero successful fraud in 3 years.
50+ pre-built connectors for SAP, Tally, Salesforce, and custom ERPs.
Live dashboards, predictive insights, and custom reports at your fingertips.
"Unotag transformed our retailer engagement. We saw 47% increase in repeat purchases within 3 months."
"The supply chain visibility we get with SupplyX is incredible. Diversion cases dropped by 89%."
"Gifter's delivery network is phenomenal. Our painters love receiving physical gifts at their doorstep."
Join Bajaj, PepsiCo, Akzo Nobel, Reckitt, Nuvoco and 500+ other brands
Unique QR codes on every product enable instant retailer rewards with a simple scan—building loyalty one product at a time.
Instant gratification creates 3x stronger habit loops. Unotag credits points within 1.2 seconds—triggering dopamine-driven repeat behavior.
Join Bajaj, PepsiCo, Akzo Nobel, Reckitt, and Nuvoco
AI-powered OCR validates purchase invoices and calculates rewards. No packaging changes needed.
When QR isn't feasible, invoice validation provides the same engagement without changing packaging.
Track products from factory to consumer. Stop infiltration and prevent diversion with real-time visibility.
78% of brands have zero visibility beyond distributors. SupplyX closes this gap.
End-to-end gift fulfillment across 17,000+ PIN codes. Branded packaging and real-time tracking.
Physical gifts create 3x more emotional impact than digital rewards.
Revolutionary AI detects counterfeits from packaging visuals alone. No QR codes needed.
Our AI detects micro-variations in printing invisible to human eyes.
Spin wheels, scratch cards, and instant wins that drive brand engagement and collect consumer data.
Variable rewards create 4x more engagement than fixed rewards.
The FMCG sector faces unique challenges in channel management, retailer loyalty, and supply chain visibility. Our comprehensive platform addresses every pain point with data-driven solutions.
Scan-Based Retailer Rewards
Every product gets a unique QR code. Retailers scan at billing, instantly earn points. No paperwork, no delays.
Pack of 24 biscuit packets = 24 unique QR codes. Retailer scans each packet, earns ₹2/scan. Sells 1000 packets/month = ₹2000 loyalty income. Result: 67% increase in repeat orders.
For Products Without QR Codes
Can't print QR on every sachet? Use invoice-based loyalty. Distributors upload bills, AI validates purchase, rewards credited automatically.
Distributor buys ₹5L worth of juice tetra packs. Uploads invoice photo. AI extracts: Brand, SKU, Quantity, Amount. Validates against company records. Credits ₹5000 (1% of order) within 5 seconds.
End-to-End Traceability
Track every carton from factory to retailer. Detect diversion before it happens. Real-time alerts for unauthorized movements.
Brand ships 10K soap bars to Mumbai distributor. 2K bars end up in Pune (not authorized). SupplyX detects via GPS + scan data. Alert sent within 15 minutes. Distributor license revoked. Saved ₹45L in margin loss.
Physical Rewards Delivery
Retailers redeem loyalty points for physical gifts. Delivered to doorstep in 3-5 days. 5000+ products catalog including smartphones, appliances, gold coins.
Retailer earns 50,000 points over 6 months. Redeems for Samsung 32" TV worth ₹15,000. Delivered to shop in 4 days. Emotional bond created. Switches 80% of orders to this brand. Lifetime value: ₹12L.
AI-Powered Authentication
Train AI on authentic packaging. Detects micro-variations invisible to human eye. No holograms or special printing needed. Works with existing packs.
Counterfeit chocolates in Delhi market. AI trained on 10K authentic pack images. Identifies fake by: paper thickness, color variance, font kerning. Consumers scan pack before purchase. 847 fake packs caught in 3 months. Counterfeiter arrested.
Gamified Brand Interactions
QR code on pack → Consumer scans → Spin wheel / Scratch card → Instant win cashback, vouchers, or products. Collect consumer data & drive repeat purchases.
New flavor launch. QR on 2M bottles. Prize pool: ₹50L (₹10-₹500 per win). 890K scans in first month. 67% repeat scans. Collected 450K phone numbers. WhatsApp campaign drove 23% trial conversion. Brand recall: 89%.
Join PepsiCo, Reckitt, Nuvoco, and 50+ other FMCG brands already using Unotag
The electrical industry's success hinges on influencer engagement. Electricians recommend brands, but most companies lack a structured influencer loyalty program. We solve this with precision-engineered solutions.
Electricians collect paper slips from wire bundles. Submit monthly. 28% fake submissions detected. Takes 45 days to process. Demotivating delays kill loyalty.
Brands don't know: Which electrician bought what? Where? When? Which retailer? No data = no targeting = wasted budgets.
Electrician collects 5000 points. Calls helpline. Told to visit distributor office. Fill form. Wait 2 weeks. 62% never redeem due to hassle.
Electrician programs ignore retailers. But retailers stock competing brands. No retailer loyalty = limited shelf space = missed sales.
Per-Wire Instant Rewards
Every wire bundle, every switch box, every meter of cable gets a unique QR. Electrician scans after installation. Points credited in 1.2 seconds. No paperwork, no waiting.
Residential wiring project: 15 wire coils (90m each). Electrician scans QR on each coil before installation. Earns ₹25/coil = ₹375. Month total: 40 projects = ₹15,000 extra. Enough to buy a new toolkit or smartphone.
🧠 Instant Gratification: Points appear within 2 seconds of scan. Dopamine hit creates habit.
📈 Visible Progress: App shows daily earnings, monthly leaderboard, next reward milestone.
🎁 Tangible Rewards: Redeem for drill machines, smartphones, gold coins. Physical > Digital for blue-collar workers.
Invoice-Based Bulk Rewards
Electrical retailers stock 2000+ SKUs. Can't scan individually. Solution: Upload purchase invoice. AI reads, validates, credits ₹ based on order value.
Retailer orders ₹12L worth of wires, switches, MCBs from distributor. Takes invoice photo. Uploads to app. AI extracts: Date, Distributor, Amount, Line items. Validates against company records. Credits ₹18,000 (1.5% of order value) in 4 seconds.
🏪 Retailer earns on purchase: ₹18K/month loyalty income.
🔌 Electrician earns on installation: ₹15K/month scan rewards.
💡 Result: Retailer pushes your brand to electricians. Electrician prefers buying from that retailer. Closed loop of mutual reinforcement.
Combat Wire Diversion
Electrical goods have high margins. Distributors divert stock to unauthorized regions for profit. Track every carton with GPS + scan data. Real-time alerts for violations.
Brand ships 500 wire coils to Pune distributor. GPS tracker + QR scans show 100 coils in Nashik (outside territory). Alert triggered in 20 minutes. Field team visits. Confirms violation. Distributor margin cut by 50% for 3 months. Saved ₹8L in margin loss.
Doorstep Gift Delivery
Electricians and retailers redeem points for physical gifts. Catalog: Power tools, smartphones, TVs, gold coins, bikes, laptops. Delivered in 3-5 days to site/shop.
Electrician Ramesh accumulates 85,000 points over 8 months. Redeems for Bosch drill machine (worth ₹12,500). Delivered to his home in 4 days. Posts unboxing video on WhatsApp status. 47 other electricians see it. 12 switch to the same wire brand. Network effect = exponential growth.
Stop Fake Wires
Counterfeit wires cause house fires. Deaths reported. Brand reputation destroyed. AI verifies authenticity from packaging photo. No special printing needed.
Premium wire brand suffering from counterfeits in Gujarat. AI trained on 15K authentic coil images. Electrician scans wire before installation. AI detects: label color mismatch (0.2% off), font spacing wrong, paper texture different. Shows "⚠️ FAKE ALERT". Electrician returns to shop. Retailer caught selling fakes. Police case filed.
Homeowner Engagement
Launch consumer contests during peak construction season. QR on wire coils. Homeowner scans, plays spin-wheel, wins cashback/vouchers. Collects data for retargeting.
Wire brand launches Diwali campaign. QR on 5M wire coils. Prize pool: ₹2Cr. Prizes: ₹50-₹5000 cashback, LED bulbs, fans. 1.2M scans in 2 months. 340K WhatsApp opt-ins. Post-campaign survey: 67% brand recall, 23% trial conversion among first-time buyers.
Launch QR loyalty in 1 city. Target: 5000 electricians. Onboard via contractors, retailers. Goal: 80% active in 60 days.
Add invoice loyalty for top 200 retailers. Dual benefit: retailer + electrician. Creates push-pull effect in channel.
Expand to all India. Add supply chain tracking, anti-counterfeit, consumer campaigns. Full ecosystem activated.
Mid-sized wire brand with ₹85Cr revenue. Market share: 6.2%. Challenged by 3 larger players. Launched Unotag in Maharashtra.
Join Bajaj Electricals and 30+ leading wire & switch brands on Unotag
Mechanic rewards and anti-counterfeit for genuine parts verification.
Painter engagement with per-can rewards and color matching tools.
Chemist loyalty and anti-counterfeit for drug authenticity.
Engage farmers and dealers with seed authenticity verification and loyalty rewards for genuine hybrid seeds.
Drive dealer and farmer loyalty for crop protection products with scan-based rewards and anti-counterfeit protection.
Engage retailers and distributors with promotional rewards, instant wins, and consumer engagement campaigns.
Build retailer loyalty, prevent counterfeiting, and engage consumers with product authenticity verification.
Reward insurance agents, track policy sales, and automate commission distribution with real-time visibility.
Engage beauty advisors and retailers with scan-based rewards and protect brand authenticity.
Drive retailer loyalty for intimate apparel with QR-based rewards and consumer engagement campaigns.