We're on a mission to transform how brands engage with their channel partners. From retailers to electricians, mechanics to painters—we help brands build lasting relationships.
Unotag was born in 2018 from a simple observation: brands were spending crores on channel incentives, but had no way to track if the money was actually reaching the right people or driving the intended behavior.
We built the first QR-based loyalty platform that gave brands complete visibility into their channel engagement—from the first scan to the final redemption.
Today, we process 2.4M+ transactions daily and have helped brands onboard over 5 crore users across India.
The principles that guide everything we do
Every millisecond matters. We obsess over performance because instant gratification drives engagement.
Zero tolerance for fraud. We protect every transaction with military-grade encryption and validation.
We succeed only when our brands succeed. Their growth metrics are our north star.
Every decision backed by data. We turn billions of data points into actionable insights.
We're not vendors, we're partners. We invest in long-term relationships, not quick wins.
The market evolves daily. We ship new features weekly to stay ahead of the curve.
Key milestones that shaped who we are today
Founded in Bangalore with a vision to transform channel loyalty. Launched Unotag QR platform.
Onboarded first enterprise clients. Crossed 1 million scans milestone.
Launched Unomok (invoice loyalty) and SupplyX (supply chain). Series A funding.
Crossed 1Cr users. Launched Gifter and Uno Verify. Expanded to 28 states.
500+ brand partners. 5Cr+ users. 2.4M daily transactions. Global expansion begins.
The people driving our mission forward
Co-Founder & CEO
ET 40 Under 40
NUS Singapore
15+ years in channel management
Co-Founder & COO
Operations & Growth
12+ years scaling startups
Co-Founder & CTO
12 years managing software
Distributed systems expert
42 Total Members
Engineers, designers, and growth experts building the future of loyalty
Investors who believe in our vision
Be part of the channel loyalty revolution